The Pink Friday was an event created specifically for the celebration of the Black Friday at Forum Coimbra. Here we aimed to create and inviting and involving environment that allowed the shopping centre to thank and give back to all its visitors. Forum Coimbra was invaded with various instagrammable spots and decorations where the ballon was the star of the event and pink and gold were the colours to shine. A full day of activities and offerings such as gifts, cocktails and even a small spa station.
During the day the visitors had the pleasure to meet, greet and even take a memorable selfie with the amazing Portuguese actor José Fidalgo.